White House — United State of Women
I was lucky enough to be brought into BBH to help a hugely talented team concept an awareness campaign for the United State of Women Summit. The summit is a White House initiative dedicated to being a megaphone for the gender equality movement, addressing a wide range of issues, from equal pay to access to health care. It was both an informational gathering and a celebration, meant to inspire more active involvement in gender issues from women and men across the country. Spreading awareness about the inaugural United States Women’s Summit and the fact that gender equality still doesn’t exist (even today). My creative partner and I consulted on the communication platform and social activation portion of the initiative.
*Although I was only part of the concepting and partner outreach phase of this project, I am proud to have leant a hand to one of the most worthy causes of our time!
- Project Roles
- Art Director
- BBH LA
- Project Industries
- Advertising, Non-Profit