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Washington Parks & People Social Posts

I led a team of 18 to deliver a pro bono campaign for a Washington, D.C., nonprofit. We helped this deserving client hone its identity, gain visibility and increase volunteer rates. Our work generated: • over 3.1 million impressions • a 307% increase in average monthly volunteer sign ups • 4x the amount of impressions on Twitter and reach on Facebook • a campaign value of over $105,000

Project Roles
Content Strategist, Copywriter, Creative Director, Editor (Copy), Project Manager
Copywriting, Creative Direction, Editing, Social Media Strategy
Advertising, Social Media Content, Websites
Project Industries
Washington Parks & People Social Posts