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Doritos Legion of the Bold

Doritos Legion of the Bold is the place where Doritos fans can create Doritos content in exchange for some bold hard cash. Legion is the Doritos fan fueled engine that creates short form content for Doritos’ social channels. For over 5 years I was the creative lead on this project working with the creators in the crowd to create engaging social content. Below are several examples of the content I helped bring to life while leading the Legion of the Bold.

Project Roles
Content Strategist, Creative Director, Strategist
Company
The Marketing Arm
Skills
Creative Direction, Creative Strategy, Wrangling - Creatives
Media
Social Media Content
Project Industries
Advertising