Reebook Allen Iverson Question Mid "Why Not Us?" animated video

In celebration of the release of the Question Mid "Why Not Us?" I was asked to create a series of paintings that were animated to tell the origin story of Allen Iverson's "why not us?" speech at the 2001 NBA all-star game. The second half of the film sheds light on contemporary examples of individuals and groups that defy the odds and break down boundaries. Paintings: Kellen Hatanaka ⁣ Voiceover: Allen Iverson and Benny's Club ⁣⁣ Lead Agency: M&C Saatchi⁣ Production: Andre Bato Studio⁣⁣ ⁣⁣ Creative Direction: Nicholas Rotondi + Andre Bato Project Lead: Vicki Scarfone Creative Strategy, Art Direction + Script: Olivia Craighead Animation: Milan Nikolić Art and Movement Direction: Jordan Marks GFX Designer: Zoe Bortz Original Score / Sound Design: Jean Sound Design Studio EP: Max Kurzweil

Project Roles
Artist, Illustrator
2D Animations, Illustrations
Project Industries
Advertising, Fashion, Sports