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Lessons in TOP TIER™

After Hanna’s introduction in 2017, Hanna the Dashboard Hula Girl has become THE car expert. In her next campaign, we created a campaign where she can teach viewers about the basics of quality TOP TIER™ gas right from the dashboard of the car. In this campaign, the concept is to let her knowledge and personality shine by transporting her into a fantasy world featuring whimsical miniatures and sets within the vehicle and educating visually what TOP TIER™ gas means for your car.

Project Roles
Art Director
Company
ARCO
Skills
Broadcast, Conceptual
Media
Commercials - Broadcast
Lessons in TOP TIER™