Scotts Rapid Grass- "Slow Motion"
Scotts wanted the most action packable into one backyard for the launch of their revolutionary new product, Rapid Grass, which grows twice as fast* as, well, regular grass.
I co-concepted, co-wrote spot and saw it through pitch, production, post and finishing.
- Project Roles
- Conceptual, Copywriting
- Commercials - Broadcast
- Project Industries
- Packaged Goods