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Homestead

Homestead is a brand new ADU startup based in Los Angeles that was launched in 2020 as part of Y-Combinator’s incubation program. Our goal was to offer simple, all-in-one garage conversions for no money down to homeowners in need of passive revenue. I created product names, tag lines and descriptors for each of Homestead’s offerings, as well as company bios and new web copy.

Project Roles
Copywriter
Skills
Brand Strategy, Copywriting, Creative Strategy
Media
Branding, Corporate Slogans
Project Industries
Real Estate
Homestead