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Axel's Pretzels

Axel's is dedicated to crafting a proper soft pretzel. That’s why they make theirs by hand and only use simple, organic ingredients — plus a heap of Pennsylvania-grown whole wheat flour. The result is a soft pretzel with superior texture and taste unlike any other.

Project Roles
Creative Director, Designer
Company
Axel's Pretzels
Skills
Adobe Illustrator, Adobe Photoshop, Brand Strategy, Packaging Design
Media
Logos, Packaging
Project Industries
Packaged Goods
Axel's Pretzels
Axel's Pretzels
Axel's Pretzels
Axel's Pretzels
Axel's Pretzels
Axel's Pretzels
Axel's Pretzels
Axel's Pretzels
Axel's Pretzels