Amazon Halo Launch

I was thrilled to be a part of the team to launch Amazon Halo — Amazon's health and wellness membership that uses science-backed tools and expert-backed guidance to help you better understand your health and build healthier habits for life.

This video introduced the world to Halo, which combines a powerful app with a stylish, screen-free band, and introduced its key features: intensity-based activity tracking, sleep analysis, body composition analysis, tone of voice analysis, and expert-backed habit labs tdesigned to help you turn your data into results.

Animation: BUCK // Music: Grayson Matthews // Audio: Hearby Sound