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Mau Jim Gifting Campaign

Ask: Create a social campaign that garnered attention to client’s RX line and geared customers up for the holiday season. Solve: We seamlessly snuck eye exams into Maui Jim’s generally tropical themed feed to remind customers to use up the rest of their Flex Spending money by the end of the year. We introduced an AR filter that can easily be shared for holiday gift hints in order to get customers excited for the holidays.

Project Roles
Art Director, Designer, Motion Designer
Company
Maui Jim
Skills
2D Graphics, Adobe Illustrator, Adobe Photoshop, After Effects, Spark AR
Media
Apparel, Campaigns
Project Industries
Advertising, Fashion, Virtual Reality
Mau Jim Gifting Campaign
Mau Jim Gifting Campaign
Mau Jim Gifting Campaign
Mau Jim Gifting Campaign
Mau Jim Gifting Campaign
Mau Jim Gifting Campaign
Mau Jim Gifting Campaign