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Autodesk × Building an Icon

Autodesk is one of the world’s biggest software companies and its technology is behind many of the products we enjoy every day. From high-end film effects to industrial design and pretty much all buildings we see around us. With Covid-19 affecting the world, it meant that Autodesk’s main annual University event had to go digital. The event is used to announced new products and to provide educational sessions for people using Autodesk’s software. As part of the event, I was asked to create a series of high-end documentary content about a building project in Sydney. Being stuck in Hong Kong, I directed this campaign remotely over 7 days as we created 1 long-form 15-minute film and several profile films that focussed on the people behind the build.

Project Roles
Creative Director, Director
Company
Autodesk
Skills
Creative Direction, Directing
Media
Branded Content, Documentaries
Project Industries
Advertising, Technology