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Notice the Honest Difference. Baby Products You Can Trust

Honest Company sells stylish baby products to new families who are concerned about ingredients in products. They’re known for being transparent with consumers in providing safe products for babies. Rolling off being transparent, my partner and I decided to lead this campaign off of honest parenting. The standards for parenting are high nowadays, so we decided to show the reality of it in a light hearted funny approach. A continuation of this campaign will be a social media hashtag #TBHparenting. Parents can share stories with one another on Twitter relating to how raising a child is never easy.

Project Roles
Art Director, Illustrator, Typographer
Company
The Honest Company
Skills
Adobe Illustrator, Adobe Photoshop, Procreate, Type Design
Media
Advertising, Campaigns
Project Industries
Advertising, Retail
Notice the Honest Difference. Baby Products You Can Trust
Notice the Honest Difference. Baby Products You Can Trust
Notice the Honest Difference. Baby Products You Can Trust