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Harley Davidson Campaign

I created lettering assets and print design work with Digitas for a Harley branding campaign. The brand needed to connect with a new generation of consumers while leaning into their heritage. We dialed up the feeling of individualism and the idea of legacy, adventure, and wanderlust.

Project Roles
Designer, Letterer
Company
Digitas
Skills
Design, Lettering
Media
Advertising
Project Industries
Advertising
Harley Davidson Campaign
Harley Davidson Campaign
Harley Davidson Campaign
Harley Davidson Campaign
Harley Davidson Campaign
Harley Davidson Campaign