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Pfizer Rebrand

Collaborating with Team Design, I designed the new logo and worked on the new brand identity for Pfizer. The new logo represents Pfizer's evolution by transforming their legacy logo—the pill—into a unique helix form that evokes connectivity, continuity, and transformation, emphasizing science.

Project Roles
Designer
Company
Pfizer
Skills
Art Direction, Design
Media
Brand Guidelines, Brand Identity, Branding, Logos
Project Industries
Health/Pharma
Pfizer Rebrand
Pfizer Rebrand
Pfizer Rebrand
Pfizer Rebrand
Pfizer Rebrand
Pfizer Rebrand