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Jordan Brand X University of North Carolina Football

To celebrate UNC football becoming a Jordan Brand program, there was a community uniform unveil celebration and a remodel of the players’ tunnel. The uniform unveil involved the building of a temporary hanger in a public square. The players’ tunnel involved remodeling the tunnel and outside the locker room, along with new branding on the tunnel top. The full tunnel lights up like a runway and the mouth bellows smoke when the players run out.

Project Roles
Designer
Company
Jordan Brand
Skills
Art Direction, Conceptual, Design, Environmental, Environments, Experience Design, Experiential, Outdoor, Sports, Storyboarding
Media
Branding, Environmental Design, Installations, Retail Designs
Project Industries
Entertainment, Sports
Jordan Brand X University of North Carolina Football
Jordan Brand X University of North Carolina Football
Jordan Brand X University of North Carolina Football
Jordan Brand X University of North Carolina Football
Jordan Brand X University of North Carolina Football
Jordan Brand X University of North Carolina Football
Jordan Brand X University of North Carolina Football
Jordan Brand X University of North Carolina Football