Okay
Footaction – No 1 Way

A launching pad for young creatives of color. We created the No 1 Way brand positioning for Footaction to highlight their commitment to highlighting creativity and originality in streetwear. Their renewed focus was brought to life through a new visual identity, as well as an educational program that helped young creators attending Historically Black Colleges and Universities get their designs into stores.

Project Roles
Creative Director
Company
The FADER / Cornerstone
Skills
Creative Direction
Media
Branded Content, Campaigns, Events, Retail Designs
Footaction – No 1 Way