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Cheetos "Can't Touch This"

As part of the small Cheetos Vayner team, we had to prop up cheetos from just another snack to a staple in internet culture with very little budget, if any. We grew Cheetos’ instagram followers by 50% as well as engaging with celebrities through twitter and instagram. And making some funny memes along the way. We supported Cheetos through it’s first Super Bowl ad in a decade, launching Cheetos Popcorn and #cheetle.

Project Roles
Art Director
Company
Vaynermedia
Skills
Adobe InDesign, Adobe Photoshop, After Effects
Media
Advertising
Project Industries
Advertising
Cheetos "Can't Touch This"
Cheetos "Can't Touch This"
Cheetos "Can't Touch This"
Cheetos "Can't Touch This"
Cheetos "Can't Touch This"