zwolf strategy identity
Strategist Heidi Hackemer approached us (Studio HMVD) with the goal of launching a new evolution of her brand strategy practice. After many years of experience and an incredible track record, which includes the Obama White House, Lululemon, and major institutions, Heidi was ready to launch zwolf. She refers to it as "assassin style" strategy work, where Heidi assembles the perfect team to rise to the occasion, partner with senior leaders, and unsarcastically, change the world.
To match her wicked smart partners and clients, she needed a brand that had a tight, sharp system and packed a powerful visual punch. We crafted a brand with visuals that are steeped in meaning and gave her a narrative that is as eloquent and impactful as she is.
- Project Roles
- Art Director, Designer, Strategist
- Adobe Illustrator, Adobe InDesign, Art Direction, Brand Strategy, Design
- 2D Animations, Brand Guidelines, Brand Identity, Branding, Photography, Typography
- Project Industries