Nine to Five Brand Identity
Nine to Five is a fictitious beer brand that features two playful seasonal flavors. The name and character illustrations are inspired by the idea that we work ourselves to death every day, nine to five, five days a week. This beer is meant for those who want to live the life they have outside of work to the fullest. By using loud colors and soft edges, the brand reflects a young, exciting and adventurous persona. Please scroll to the bottom to view the full project.
- Project Roles
- Art Director, Designer
- Adobe Illustrator, Adobe Photoshop, Brand Strategy, Cartoonist, Packaging Design, Procreate
- Brand Identity, Branding, Illustrations, Packaging
- Project Industries
- Beer, Beverage