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NRG retail campaign concept

NRG came to us with a challenge to roll out a retail campaign knowing that the average customer was now spending way more time at home during the pandemic. We came up with an angle that turns your house into a powerhouse meant to highlight that by using the same energy sucking appliances in your home you get more rewards.

Project Roles
Creative Director
Skills
Creative Direction, Design
Media
Advertising
Project Industries
Advertising, Retail
NRG retail campaign concept
NRG retail campaign concept
NRG retail campaign concept
NRG retail campaign concept