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Girls Rock

Girls Rock is a summer camp that uses music as a channel to faciliate self-confidence. They enlisted us with the goal of increasing teenage girl signups in the Tampa/St.Pete area. As a participant in the 2020 Mobilize competition hosted by 22squared, I collaborated with a team to create this experiential-focused campaign that encourages young girls to celebrate their differences with Girls Rock.

Project Roles
Art Director, Copywriter
Skills
Art Direction, Copywriting, Research, Strategy
Media
Advertising
Girls Rock
Girls Rock
Girls Rock
Girls Rock
Girls Rock
Girls Rock
Girls Rock
Girls Rock
Girls Rock
Girls Rock