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IKEA

To show that IKEA is The Life Improvement Store, we created two commercials to let you know that you can find that perfect sofa as well as your dream bedroom right here. In print, we showed how exactly your life can be improved with a little redecorating.

Project Roles
Copywriter, Creative Director
Company
Ogilvy
Skills
Copywriting, Creative Direction
Media
Commercials - Broadcast
Project Industries
Retail