Create a campaign to build awareness of the Jaguar E-Pace to an audience that doesn't consume traditional media.
Since the target audience was the youngest Jaguar has ever targeted, we illustrated the E-Pace's feature benefits in a very succinct and playful way that felt native to six second pre-roll and IG stories media placements.
Creative Director, Director
Jaguar Land Rover
Content, Content Strategy, Creative Direction, Creative Research, Creative Strategy, Filmmaking, Motion, Social Media Strategy , Wrangling - Creatives
Commercials - Broadcast, Commercials - Video, Social Media Content, Social Media Copy