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AT&T : Lilly & James
James Van Der Beek (star of Dawson's Creek and Varsity Blues) thinks he's getting a special celebrity deal at AT&T from Lilly. But he's totally not. With an extra 45 minutes on set, we also captured some "back pocket" extra content with James Van Der Beek. Using this footage we were able to create some fun social content that AT&T posted on YouTube, Facebook and Twitter.
- Project Roles
- Copywriter, Creative Director
- Company
- BBDO
- Skills
- Comedy, Conceptual, Entertainment, Scripting, Sketch
- Media
- Advertising, Commercials - Video, Products - Digital, Social Media Content, Viral Films
- Project Industries
- Advertising, Technology
