The Rooftop

REACHING NEW HEIGHTS WITH THE VISUAL IDENTITY FOR THE ROOFTOP, A RESTAURANT AND BAR PERCHED ATOP OF BARCELONA’S SIR VICTOR HOTEL
Studio Lidderdale created a visual identity for The Rooftop, which sits on the top of Sir Hotels’ Barcelona location, Sir Victor. The goal was to create a distinct, independent and unique style which would fit beautifully alongside the identity we created for Sir Hotels. We developed the elongated logo which cued into the elevated location and the fresh colour palette brings a lush, verdant and tropical feeling to the accompanying designs created for the menus, business cards and communication.