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American Express Platinum

Wildly successful relaunch campaign for the American Express Platinum Card. Part financial product, part luxury travel & lifestyle product. I wrote TV, radio and out of home.

Project Roles
Copywriter
Company
American Express
Skills
Copywriting, Outdoor, Radio, TV
Media
3D Animations, Billboards, Commercials - Broadcast, Commercials - Radio
Project Industries
Finance, Lifestyle, Luxury, Travel/Tourism
American Express Platinum
Collaborators