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UASHMAMA USA Content Creation, D.E.M., & Social Media

A family run business based in Tuscany, focused on creating unique & washable paper products for home and wear. New to the business in 2015, Uashmama USA wanted to focus on engaging new consumers and drive them to their e-commerce website. Through research, we quickly realized that the demographics of U.S. shoppers from the Italian store locations, were vastly different from the young and eco-concious U.S. shoppers online. With this insight in mind, we focused on creating newsletter and social media content that was most relevant and freshened up the look of the brand.

Project Roles
Art Director, Content Producer, Content Strategist, Marketer, Strategist
Company
UASHMAMA USA
Skills
Art Direction, Content Strategy, Creative Direction, Design Strategy
Media
Products - Digital, Social Media Content
Project Industries
Fashion
UASHMAMA USA Content Creation, D.E.M., & Social Media
UASHMAMA USA Content Creation, D.E.M., & Social Media
UASHMAMA USA Content Creation, D.E.M., & Social Media
UASHMAMA USA Content Creation, D.E.M., & Social Media
UASHMAMA USA Content Creation, D.E.M., & Social Media
UASHMAMA USA Content Creation, D.E.M., & Social Media