Fishs Eddy Primary/Secondary Navigation Redesign

😢 After 13 years, Working Not Working will officially close its doors on June 30, 2025.

Qualitative & Quantitative Product Research,

Primary & Secondary Navigation Redesign for Boutique On-line Retail Store

Project Roles: Designer, UI Designer, UX/IA Designer
Company: Fishs Eddy
Skills: Accessibility Standards (WCAG), Card Sorting, Comparative Analysis, Content Management, Creative Research, Design, E-Commerce, Experience Design, Human-Centered Design, Research, Sketch
Media: Data Visualization, E-commerce Platforms, Product Designs, Products - Digital, Site Maps, UI Design, User Flows, UX Designs, Websites, Wireframes
Project Industries: Lifestyle, Retail