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Belvedere: Laolu Launch

Creative Direction • Art Direction • Concept THE ASK Launch the new Belvedere x Laolu limted edition bottle during one of the busiest weeks in the city—New York Fashion Week. THE SOLVE By bringing together art, fashion and drinks, we launched Belvedere’s new Laolu Senbanjo 2018 limited edition bottle at The Whitney Museum of American Art in New York City. Taking a unique spin on a traditional fashion show, the event featured runway models who were painted by Laolu, who is known for his body painting that was featured in Beyoncé’s Lemonade. The design draws inspiration from ancient Nigerian patterns and Belvedere’s heritage.

Project Roles
Art Director, Creative Director
Company
Belvedere Vodka
Skills
3D, Creative Direction, Design
Media
Events
Project Industries
Beverage, Wine/Spirits
Belvedere: Laolu Launch
Belvedere: Laolu Launch
Belvedere: Laolu Launch
Belvedere: Laolu Launch
Belvedere: Laolu Launch
Belvedere: Laolu Launch
Belvedere: Laolu Launch
Belvedere: Laolu Launch
Belvedere: Laolu Launch
Belvedere: Laolu Launch