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Converse Rebranding

The instructor tasked the class to create a new brand identity for the Converse brand. This new identity would reach a new target market. Spilled paint and art students are the source of inspiration for this brand identity. Brushstrokes, paint splatter, and primary colors were symbols used to represent this aesthetic.

Project Roles
Designer
Skills
Adobe Illustrator, Adobe Photoshop
Media
Brand Guidelines, Brand Identity, Branding, Personal Project
Converse Rebranding
Converse Rebranding
Converse Rebranding
Converse Rebranding
Converse Rebranding
Converse Rebranding
Converse Rebranding
Converse Rebranding