Ndovu Spotlight was a campaign by the beer brand Ndovu Special Malt that was initially an event where young influenential entrepreneurs would come together and speak about their journeys. When I joined the brand I developed a plan to make it digital-only. Henceforth with a video production team, we developed documentary-style short series with the objectives to build an inspiring narrative of the Spotlighter, what they do in their industry, what inspires them, where their confidence comes from, what their ambitions are and how they would advise others who wish to pursue their dreams. The video series was released on Ndovu Special Malt’s channels; Facebook, YouTube, Twitter, and Instagram.