The starting point for this project was to find a WickedProblem, analyze it and present a possible solution for it. Being constantly affected by Mexico City’s traffic, I designed a carpooling app to be used by my school’s
students, professors and staff.
The naming is a play on the Mexican expression "¡vámonos!" which translates to both "how cool!" and "let's go!".
- Project Roles
- Art Director, Creative Director, Designer, Motion Designer
- Universidad Iberoamericana
- Adobe Illustrator, After Effects, Art Direction, Brand Strategy, Motion
- App Design, Brand Identity, Motion Graphics
- Project Industries
- Lifestyle, Software, Technology