Internal Storytelling

While working with Pacific Life I wanted to keep the greater team updated to the team's rigorous work and evolving thinking each week. The outcome was a piece of communication that went out on Friday afternoons that was designed to be read on everyone's commute home. I chose to make the content more dynamic through data visualization and photography. The internal stake holders loved it, as it kept them feeling a part of the process.

Project Roles
Creative Director, Designer, Editor (Brand/Content), Project Manager
Company
IDEO
Skills
Art Direction, Consulting, Content Management, Content Strategy, Creative Direction, Creative Strategy, Sketch, Type Design, Visual Development
Media
Data Visualization, Editorial Designs, Infographics, Microsites, Photographs, Photography, Typography, Visual Designs
Project Industries
Finance
Internal Storytelling
Internal Storytelling
Internal Storytelling
Internal Storytelling