Industry: SaaS system
Product:
PayHOA makes HOA management easy. Give you and your members the tools they need to communicate and pay their bills online.
Challenge:
Design a new experience for a new crowd.
With a new generation beginning to pay HOA fees, the software would need to be marketed to the younger, more-agile homeowner crowd. Plus, the experience would be built from scratch, so that’s always a bit of a challenge. (Just a bit.)
Deliverables:
• Prototyping and user testing
• SaaS web software (UX and UI)
• Scalable design system
• Marketing website
• Illustration style
• Product design
Result:
• 5,000+ people using the platform
• Six A/B versions tested
• 95% satisfied users