Industry: Fintech
Product:
The new standard in online identity verification using face recognition technology and applying it to online payments
Mati is a great way to verify the true identity of your users instantly. Whether your company is in fintech, sharing-economy, or cryptos, Mati is the best way to recognize the identity of users online.
My Role:
As a product design lead at Mati, I designed a modern, high-quality experience for biometrical recognition technology. I also created a new mobile app design, designed an admin platform for eCommerce website owners, and defined the illustration style that was used across all products. I also led a design team of four.
Deliverables:
• Market research
• Prototyping and user testing
• Mobile app (UX and UI)
• Admin dashboard (UX and UI)
• Scalable design system
• Illustration style
• Marketing materials (email campaign and presentations)
• Product design
Result:
• Achieved a 95% conversion rate
• 300+ users tested during the MVP
• Created ten prototype versions
• Successfully launched the product to the App Store, Google Play and on the web, Shopify, and Magento