We, and our partners, use cookies to deliver our services. By using our website you agree to the use of cookies as described in our Privacy Policy.

East West Brewing Co.

With the craft beer market in Saigon exploding, we were commissioned by AB InBev to create a range of packcepts to explore a potential new craft beer aimed at younger urban professionals. We needed to look different from the competition but still look like a beer. This concept captures the romance and glamor of 1920’s travel. It utilizes a striking head-on plane icon to grab attention and hold the line together whilst illustrations inspired by vintage travel posters differentiate each type of beer.

Project Roles
Creative Director
Conceptual, Type Design, Packaging Design
Brand Identity
Project Industries
East West Brewing Co.
East West Brewing Co.
East West Brewing Co.