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City of Durham Crosswalk Typographic Wayfinding Experience Design

Bold geometric shapes are used to create arrows and abstract letters for an engaging wayfinding experience. This is part of the Durham SmART Cities initiative to increase public safety. The crosswalk is made visible throughout the day and night with the use of bold and vibrant colors. This is installed at the intersection of W Club Blvd and Watts Street in Durham, NC.

Project Roles
Artist, Creative Director, Designer
Company
City of Durham
Skills
Adobe Illustrator
Media
Environmental Design, Street Art, Typography, Wayfinding
Project Industries
Government, Travel/Tourism
City of Durham Crosswalk Typographic Wayfinding Experience Design
City of Durham Crosswalk Typographic Wayfinding Experience Design
City of Durham Crosswalk Typographic Wayfinding Experience Design
City of Durham Crosswalk Typographic Wayfinding Experience Design
City of Durham Crosswalk Typographic Wayfinding Experience Design
City of Durham Crosswalk Typographic Wayfinding Experience Design
City of Durham Crosswalk Typographic Wayfinding Experience Design
City of Durham Crosswalk Typographic Wayfinding Experience Design