Tomorrow Networks Website
Tomorrow Networks is the leading provider of location based, data-driven mobile advertising solutions for health and lifestyle brands.
For TN, a mobile advertising platform, the most important aspect of a redesign was to have a responsive site. They wanted to communicate that they were now reaching lifestyle brands, in addition to their established pharmaceutical channel. TN also wanted a website that could be easily edited.
I organized the site to have a landing page that gives a preview of the content and internal pages with heavy copy for the user that wanted to explore further. Choosing the right template is a key factor to enable the user to easily navigate the text-heavy site.
At the end of a 6 week creative process, I successfully launched a beautiful responsive template-based site that reflects the new brand positioning and represents TN’s human-centric approach to mobile advertising.
I continue to work with TN on extending the visual language we developed onto marketing presentation and advertising assets.
- Project Roles
- Creative Director, UX/IA Designer
- Tomorrow Networks
- Adobe Illustrator, Adobe InDesign, Adobe Photoshop
- Squarespace Sites, Websites, Wireframes
- Project Industries
- Advertising, Health/Pharma