Follow Your NOLA

These TV spots all use the same voiceover script and actors but show completely different facets of New Orleans. They aired back-to-back in the same media pod to emphasize the point that no two NOLA's are the same. To extend the campaign online we built a website that allows users to generate, customize and share their own version of New Orleans. We also tapped local influencers like Anthony Bourdain and Trombone Shorty to share their NOLA.