Disney·Pixar x Airbnb: The Magic of Coco

The Magic of Coco is a brand partnership with Airbnb and Disney·Pixar. The goal of this campaign was to promote family travel in Mexico as well as Disney·Pixar’s new film, Coco. We worked closely with Airbnb’s homes and trips team to tailor Coco-inspired family, friendly rentals and bookable experiences in Mexico City. These were highlighted on Airbnb’s platforms and email newsletters. Social assets include Facebook, Twitter and Instagram. The :60 and :30 commericals aired in Mexico and the US on television, as well as select theaters.

Project Roles
Content Producer, Producer, Project Manager
Company
The Walt Disney Company
Skills
Cat Herding, Maintaining Schedules, Managing Budgets, Producing, Project Management
Media
Advertising, Brand Films, Branded Content
Project Industries
Advertising
Disney·Pixar x Airbnb: The Magic of Coco