Lifeway Student: X.WKND II

Lifeway Students, representing 5 distinct brands, asked us to translate their values to all 900 of their Gen-Z-aged summer staff.

We gave them a high-powered interactive weekend conference with spoken word sessions, a live DJ'd dance party,
and some interesting ‘Vox’ style videos.

Project Roles
Content Producer, Copywriter, Creative Director, Interactive Producer
Company
Lifeway Christian Resources
Skills
Content Strategy, Content Writing, Creative Direction, Experiential, Interactive
Media
Corporate Events, Interactive Installations, Social Media Content
Project Industries
Education, Media, Non-Profit
Lifeway Student: X.WKND II
Lifeway Student: X.WKND II
Lifeway Student: X.WKND II
Lifeway Student: X.WKND II
Lifeway Student: X.WKND II
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