SONY | Social campaign featuring creators

We were asked to help Sony demonstrate to young creators its brand purpose to fill the world with emotion through the power of creativity and technology.

We created a video series featuring diverse, young creators talking about their unique creative processes and how their visions are inspired by and realized using technology. The content was distributed where young creators go to find inspiration and promoted by trusted creators.

I worked as an art director to establish the look and feel of the campaign.

Project Roles
Art Director, Designer
Company
Technology humans and taste
Skills
Adobe Illustrator, After Effects, Art Direction, Creative Direction, Design
Media
Brand Films, Branded Content, Commercials - Video, Documentaries, Social Media Content
Project Industries
Advertising
SONY | Social campaign featuring creators
SONY | Social campaign featuring creators
SONY | Social campaign featuring creators
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