Play For The Whopper

Play For The Whopper is the result of a collaboration campaign between Burger King & Playstation. During two weeks, Burger King’s clients could face the delivery man with their PS4. If they win, the order was for free. If lose, they will be be trolled on social media. To make it known, we launched a special job offer the day before action begins.

Project Roles
Copywriter, Creative Director, Writer
McCann Erickson
Celebrity, Commercial, Conceptual, Content, Content Writing, Copywriting, Creative Direction, Creative Research, Creative Strategy, Food, Game Design, Procreate
Advertising, Brand Films, Branded Content, Commercials - Video, E-commerce Platforms, Games - Board, Games - Console, Games - Mobile, Sketch Comedy, Viral Films, Web Apps
Project Industries
Advertising, Gaming, Lifestyle, Music, Restaurant, Sports
Play For The Whopper
Play For The Whopper