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When Heat Meets Sweet
To launch our newest protein in five years, we launched our "Heat Meets Sweet" campaign to introduce CAVA's Harissa Honey Chicken. Made with enticing and bold creative, the team was able to produce an extremely successful campaign - generating a significant lift in sales and order mix.
- Project Roles
- Content Strategist
- Company
- Cava
- Skills
- Brand Strategy, Content Strategy, Social Media Strategy
- Media
- Social Media Content, Social Media Copy
- Project Industries
- Restaurant
