Dolos Museum of Discovery is a fictional brand identity project which focuses on exploring the truth, context, and credibility. Dolos represents—Deceive and Discovery. All the artifacts, exhibits, contents in the museum are fake and false information but pretend to be true. The whole concept aims to provide an experience for people to start to realize, to challenge our reality, confidently question information presented, to work to dine the truth, to reveal the truth, and it means to their lives.