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Bobbi Brown Foundation Factory

We created an immersive experience at Industria NYC featuring Bobbi Brown’s 42 shades of foundation. This activation was part of a larger influencer summit that took place at venues all over The City and featured various products from the Bobbi Brown line. Aside from designing & producing the guest experience and environmental graphics, we were tasked to create a hero video at the entrance of the venue. The aesthetic of Industria and Bobbi Brown’s use of an on-site robot to mix the foundation inspired a glitchy, techy, and elevated hacker-meets-industrial laboratory vibe for the event video, and was quite fun to work with.

Project Roles
Art Director, Designer, Editor (Brand/Content)
Company
Bobbi Brown
Skills
Design, Editing, Motion, Storyboarding
Media
Commercials - Video
Project Industries
Beauty, Fashion
Bobbi Brown Foundation Factory
Bobbi Brown Foundation Factory
Bobbi Brown Foundation Factory
Bobbi Brown Foundation Factory