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District

District is a mobile shopping application that brings the best fashion brands together within a streamlined mobile experience. In a marketplace crowded with fashion apps, the challenger needed a fresh approach to interest consumers. We set out to convince shoppers that the excitement and discovery of real-life shopping are possible in a mobile experience, imagining a delightful brand world as an antidote to austere competitors. The result is a mobile-first identity that doesn’t sacrifice fun or emotion.

Project Roles
Creative Director
Company
Red Antler
Skills
Art Direction, Brand Strategy, Content, Creative Direction, Design, Digital
Media
Brand Identity, Branding
Project Industries
Fashion, Technology
District
District
District
District