Implementing BACARDI's DO WHAT MOVES YOU global campaign toolkit at Electric Picnic 2019.
As Head of Creative at ALTER-AGENCY, I oversaw the design of a consumer journey and ways in which we could amplify the Do What Moves You brand experience before, during & post event, the structure, creative application and artwork of all collateral elements
- Project Roles
- Art Director, Designer, Editor (Brand/Content)
- Art Direction, Design, Experience Design, Experiential
- Advertising, Branded Content, Branding, Events, Wayfinding
- Project Industries
- Advertising, Beverage, Entertainment, Music, Wine/Spirits