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Web Companions — Austin Humane Society

When looking for a new pet, people spend more time searching online than in shelters. So the Austin Humane Society wanted to connect their dogs with potential owners over the web. Our solution came by using an often disliked advertising medium in a surprisingly loveable way. Since retargeting ads follow people, we used them to show how loyal shelter dogs are.

Project Roles
Art Director, Copywriter, Designer
Skills
Art Direction, Conceptual, Creative Direction, Design, Digital, Editing, Social
Media
Advertising, Social Media Content