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BIG3 Takeover of W 4th Street (Wieden+Kennedy)
Ice Cube & Michael Rapaport takeover the iconic basketball court at W 4th Street to promote the upcoming summer basketball league, BIG3.
- Project Roles
- Cinematographer, Director, Editor (Brand/Content)
- Company
- Wieden+Kennedy
- Skills
- Cinematography, Creative Direction, Editing
- Media
- Advertising
- Project Industries
- Advertising, Sports